What should be on your musician website

It’s cheap and easy to create a website. Any serious freelance musician (or aspiring musician) should have one.

This should be a website about you, an individual musician. It should be separate from your ensemble’s website or your academic institution’s website. It should exist long-term, and serve as a sort of permanent address for finding you online. If you do most of your online stuff on social media sites or on your organizations’ sites, that’s fine. Your individual website doesn’t have to replace or duplicate any of that. It can simply point people to those resources.

I won’t go into any technical details here, because there is very extensive information available online about the ways to make websites. Suffice it to say that if you have only enough technical skill to send and receive email and post things on Facebook, there are website services simple enough for you to operate. Or if you want to roll up your sleeves and code every line from scratch, you can learn how to do that too.

Here’s what you need, content-wise:

Mandatory items

  • A domain name. Preferably this is something very simple and clear, like your name. Mine is bretpimentel.com. It works well because there aren’t a lot of Bret Pimentels, so web searches for my name usually put my site right at the top of the results.
    • If you have a more common name, you might need to add something meaningful to it. bretpimentelwoodwinds.com might work well, or bretpimentelmusic.com.
    • Pay for a real domain name. It’s not expensive. Something like bretpimentel.freewebsites.com looks unprofessional.
  • At minimum, a simple indication of what it is you do and how to contact you. That’s enough to be your whole website if you like. Here’s an example: “Bret Pimentel is a performer and teacher on the woodwind instruments: flute, oboe, clarinet, bassoon, and saxophone. Reach him at bret@bretpimentel.com.”
  • Some longevity. Go ahead and prepay the domain name and whatever hosting services you need for a good long time, maybe five or ten years, or set it up to renew automatically.

Optional items

  • A more detailed biography.
  • A nice picture of you, especially one that helps reinforce what you do (like one where you’re holding your instrument).
  • Links to your social media profiles, YouTube channel, or other online things you want people to find.
  • Links to the websites of things associated with your career, like your performing ensembles or the institutions where you teach.

Optional items with caveats

Most of these things have to do with updating the content of your site on some kind of regular basis. That’s worth doing if your intention is to bring people back to visit your site again in the future. If you prefer to use your site as just sort of a digital business card, with no updating content, that’s fine too, and is much less effort to maintain.

  • A calendar of your upcoming performances. Only do this if you are thoroughly dedicated to keeping it up to date. An expired calendar makes your website look abandoned.
  • Recordings (audio and/or video) of some of your performances.
    • If you are hoping your website will help you get hired for things, only include recordings that you think appropriately and honestly reflect your current abilities.
    • Only post material you are certain you have the rights to post. For most individual-musician websites, chances are slim that anyone will take legal action against you for posting copyrighted material, but it’s still decent and polite to respect others’ intellectual property. (Acknowledging your non-ownership doesn’t make it okay to post something that isn’t yours. The copyright owner has to specifically give you permission or license the material to you in some way.)
  • A blog and/or some articles or other resources.
    • Again, this should be your own intellectual property or something you have explicit permission to post.
    • If you start a blog, start with a post that is about something, not a post about how you intend to start blogging soon, or asking people for ideas what to blog about. Lots of blogs start that way, with a single post promising big things to come, and then nothing more ever.
    • You don’t have to blog on any particular schedule if you don’t want to, just post when you have something to say.

Don’t include these

  • Lists of who you have played with, unless they are significant and career-defining.
    • As a graduate student I got to play at a university event honoring Dave Brubeck, including playing in an ensemble “with” him. For years my professional biography indicated that I had played with Dave Brubeck, even though after the one gig was over he almost certainly wouldn’t have remembered me, much less considered me some kind of collaborator. Listing him on my website was a pretty transparent inflation of the truth. (If he had hired me to join his quartet and go on the road for a few years, that would definitely be worth mentioning on my site.)
    • There have also been many less-famous names I have performed with, and why list those?
  • Lists of the equipment you use. One possible exception is if you have official endorsement deals that contractually require you to include this information. Otherwise, what is the list for? To prove how much money you have spent? To encourage others to blindly buy the same products as you?
  • “Links” lists, except in the rare case that your curation brings something valuable to the table. Lists of sites that you think are interesting or somehow related to your site are an artifact of earlier days of the web. Now if people want to find sites related to a topic, they just do a web search or follow related entities on social media.
  • Gratuitous photo albums, unless there’s a good reason to post them. Being attractive and/or vain isn’t a good reason, if you are hoping people will focus on what you have to offer musically. And you do need permission from the copyright holder.

A simple website is part of the modern musician’s professional face—you need one the same way you need a phone number, an email address, and black clothes for the gig. You can start for a few dollars and finish in less than an hour, or spend years building it into a powerful communication outlet. Get started today!

Similar Posts

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    Does woodwind doubling prevent you from being the “best?”

    My recent post about woodwind doubling has been cited lately on various social media sites to fuel discussions over whether doubling is a good or acceptable pursuit.

    Many of those arguing that woodwind doubling is a bad idea raise the issue that the “best” players of such-and-such instrument don’t double, and you can’t be the “best” at such-and-such instrument if you are doubling. If you think that, I could name a dozen prominent doublers who might change your mind, but that’s not really the important point.

    As an undergraduate saxophone major, I daydreamed occasionally about being the “best” saxophonist. For me it probably wouldn’t have been a realistic goal, and the pursuit of it wouldn’t have led me to happiness, nor to success as I would have seen it through that lens.

    When I made the decision to commit myself to woodwind doubling as a career path instead, I knew that would mean my progress on the saxophone would slow down. But it has been a very worthwhile choice for me: I get to play interesting music in a variety of settings, I get to spend all day at my university teaching job talking about the music and instruments that fascinate me, and I even have an audience of like-minded folks who stop by to read my blog posts. Now it’s hard for me to imagine myself being content to play just saxophone music all day.

    Most of us won’t land a top orchestral job or tour the world as a concert soloist. And, believe it or not, not all of us want that anyway. We should be encouraging aspiring musicians to seek out niches that they enjoy and are motivated by.

    Very, very few of us will ever be the “best,” so if that is your goal then I wish you luck. But for many of us, myself included, that’s not the goal at all. Mine is to have a successful and enjoyable career doing what I love, and so far, so good.

  • Calculating gig fees

    It took a while in my freelancing career to get a handle on how to respond when people ask what I charge for my services as a performer.

    I live in a remote, rural area (where my university day job is located) and there isn’t a musicians’ union presence, so I’m on my own in these negotiations. When a gig call comes in, I have to make the decision whether the offered compensation is enough, or be able to name a fair price on the spot. I’ve developed sort of a mental formula for this calculation, which I have converted into an online spreadsheet with sample numbers so you can see my process:

    Gig fee calculator

    If you have a Google account the link should prompt you to create a copy of the spreadsheet that you can play around with. Try changing some of the numbers and see how it works.

    Basically, I’m thinking in terms of:

    • A base rate, which is the minimum I charge for even the smallest gig.
    • Additional fees if I’m expected to double on multiple instruments. (I’ve written previously about my rationale for that.)
    • Additional fees to cover my travel time and expenses.

    This gives me a way to think through what I am charging in a consistent way, and a nice clear breakdown if someone asks why I’m charging what I’m charging, or wants some kind of itemized invoice. If I feel put on the spot, or I just want a little more time to think it through, I have had good success getting the details, then telling the caller I’ll get back to them within a certain time frame. (Maybe five minutes, or an hour, or the next day.)

    Depending on the type of gig, what works for you, and what’s common in your area, you might need to adapt my system to include things like preparation/practice time, bringing and setting up PA or other equipment, downtime between sound check and downbeat, and expenses for things like special wardrobe. And of course you should adjust the base rate and other options to suit your financial needs, your clout in the local gig scene, and what’s common/appropriate in your location.

    You should also think through what to do when the gig offer doesn’t meet your pay requirements. Turning down low-paying gigs contributes to an attitude that musicians should be treated as professionals and compensated fairly. But often weekend warriors or younger musicians trying to break into the local gig scene are willing to be a little more flexible. (The rights and wrongs of that are a larger topic than I will address here. Do what is best for you and your career.)

    Think carefully about what your time and skills are worth, and expect to be paid in a way that is fair to both you and your employers.

  • Handout: Blogging to build your woodwind career

    I gave a presentation at last week’s Mid-South Flute Festival on blogging as a means for enhancing a performing/teaching career. The handout says “flute” on it, but I think the advice really is pretty generally applicable.

    Blogging to Build Your Flute Career (PDF)

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    When things get canceled

    I had a very busy final semester of my bachelor’s degree. I was performing with six different university ensembles (one of which was planning a month-long international summer tour), doing woodwind doubling for a musical, teaching at a nearby music school, and preparing for graduate school auditions.

    Then I broke my arm. I slipped on something in a parking lot and landed on my elbow. The doctor put me in a cast from fingertips to shoulder.

    At the time it seemed like the world was coming to an end. But things worked out. I canceled some things and modified or delayed some others. Some kind professors gave me advice and perspective and helped out with some logistics.

    Looking back, it’s barely a bump in the road to where I am now. But I think of it now and then, when the next gig or recital starts to feel like the most important thing I will ever do.

    For my college students, lots of things have been canceled this semester. Some of them won’t get to do their recital class performances or their Honors Recital auditions or their ensemble concerts.

    It’s a shame to miss out on things. But right now there are bigger things going on in the world that demand some changes of plan. And in another year or two, those missed opportunities will be crowded out by all the new ones. A few missed performances will be a war story, not a lasting tragedy.

    (That said, we shouldn’t forget that some musicians’ livelihoods are threatened by things like shutdowns of venues. Now is an excellent time to buy your favorites’ albums and merch to enjoy at home.)

    Stay well, and look forward to the opportunities to come.

  • Interview: Sal Lozano, saxophone and woodwind artist

    Sal Lozano: Everything's Gonna Be GreatLately I have been enjoying Sal Lozano‘s recent CD, Everything’s Gonna Be Great (available from CD Baby and iTunes). The album is 13 charts by Tom Kubis for 5-piece saxophone section with rhythm section, and Sal plays all five of the saxophone parts. It’s a lot of fun, Sal sounds great, and there’s an all-star lineup of guest soloists.

    Even if you don’t know Sal Lozano’s name, you have almost certainly heard him play saxophone and woodwinds. He has recorded with artists ranging from Paul McCartney to Stevie Wonder to Christina Aguilera to Mel Tormé, played on movie scores for Disney’s Beauty and the Beast and National Treasure, and performed in TV orchestras for the Academy Awards, the Emmy Awards, the Grammy Awards, American Idol, and Dancing with the Stars, among many, many other projects. He plays in Gordon Goodwin’s Big Phat Band, which just picked up another four Grammy nominations to add to an already-impressive list. (Also check out my interview with Big Phat Band saxophonist Jay Mason.) Sal also teaches at California State University, Long Beach, is a clinician for Disneyland music education programs, and is available for masterclasses and clinics.

    Sal is very generous with his time and expertise, and was kind enough to answer some questions about his work and his new album. (He also asked me to let my readers know that they are welcome to contact him.)

    Photo courtesy Gio Washington-Wright. Used with permission.
    Photo courtesy of Gio Washington-Wright. Used with permission.

    What you do for a living?

    “I’m a sax player.” That’s what I say to anyone who asks. I also teach saxophone at the university level. Just private students, about six, which has paid for my daughters’ education.

    What education (formal or otherwise) and experience prepared you for the work you do?

    I studied at California State University, Long Beach as a performance major on saxophone. Four years of private lessons with Leo Potts. Prior to that I studied with Greg Adams at a music education studio owned by Gary Foster. After college I studied flute with John Barcelona and Jim Walker (he kicked my butt). Then clarinet with Jim Kanter. I also have enjoyed playing in ensembles for many many years which is just as much a learning experience as any teaching I’ve had. I also started playing at Disneyland when I was 19 and that was a great learning experience. Too much to talk about now.

    If you could do it over, is there anything you would have done differently to prepare for your current career?

    Interesting. (This is my third rewrite of this question.) I’m not sure I knew of a plan then. I just wanted to play. Having said that, I wish I could have learned a little more theory and harmony, but maybe things happen for a reason.

    What is a typical work week like for you?

    Long tones. Oh… work? It’s all “maybe…” Maybe a recording or two (motion picture, TV show, CD recording, etc.), or if I’m doing theater my nights are busy with that (usually six nights a week if I happen to have a theater run). Teach on Friday. Perhaps a concert with the Phat Band, which is mostly out of town. That band is a lot of fun and travels well. Sometimes weeks can be very busy and some are sporadic. However, I try to do something musical every day.

    What projects are you excited about right now?

    I have the new CD out and have been getting great response. I am hoping to put out a playalong book based on the tunes on the CD. In April I will be on a solo tour in Japan playing with several local big bands. I’m also in the orchestra for the Oscars so things are great right now.

    What instruments do you consider part of your current professional toolbox?

    I play all the saxes, flutes, clarinets, whistles, ethnic flutes, and the EWI.

    Are there others you are working on or would like to add at some point?

    I was asked to play the ocarina last year on a Robbie Williams CD so I learned that. This year I’m on a project where I’m playing a bamboo sax from Argentina. Another calls for the shakuhachi flute so I may learn that.

    Do you self-identify as a “doubler?” A saxophonist who doubles? Something else? Is it your intention to play all your instruments equally well, or are there one or more that you would prefer to focus on?

    I’ll answer these in order: no, no, yes, and all equally well. To explain, I consider myself a woodwind player (I know, I don’t play double reeds, I tried and said “no”). When I pick up the sax, I’m a sax player; flute? a flute player, etc. That’s the attitude I’ve taken when approaching these instruments. I dive into the deep end when playing these because most of the time I’m sitting next to great players who only play flute, clarinet, oboe, etc. Many remarkable players.

    What kinds of teaching/educational activities are you involved with?

    I teach at California State University, Long Beach, which is a four-year university, teaching private saxophone lessons. For about 23 years I also have been a clinician for a program at Disneyland called Disney Performing Arts where we take students through a 1½ hour recording session, reading music written for that level and recording a soundtrack of a short clip of a Disney animated motion picture. We use a click track and everything that is involved with recording. Great program because the students react quickly when they hear themselves on the soundtrack. It turns out that they fix problems quickly. I also enjoy very much going across the country and playing with music schools of any type. Clinics, masterclasses, etc. I really get a kick out of that and would like to do more.

    What is the best part of your job? What is the worst part?

    The best part is playing music. Doing something I love to do. Hanging and playing with great players and writers and the joy of watching a student excel and succeed. Not sure if there is a worst part because I really enjoy it.

    Do you have time for other interests, hobbies, etc.?

    Oh yes. MLB baseball. College hoops.

    Your new album is in sort of a Supersax vein, with a big-band-style saxophone section playing with rhythm section and guest soloists, but you recorded all the saxophone section parts yourself. How does that process compare to recording section parts with other saxophonists?

    Well, first of all, I didn’t have to tell anyone in the section where to breathe and how to phrase. No one shows up late or has to leave early. I don’t have to tell the second alto he’s playing too loud. Tom Kubis told me he had written these charts and wanted to record them with the guys in the big band. I told him that I would record all the parts, and that was it. It is really fun to play in a section, or play chamber music where you have to listen and react.

    In the liner notes, Tom Kubis (who wrote all the charts) compares your lead playing to Marshal Royal and Jerome Richardson. Does that ring true to you? Do you have other favorite lead players?

    Marshal is one of my idols and heroes. I had the honor of sitting next to him with the Ray Anthony big band and he still commanded a lead alto presence in his mid- to late 70’s. He was the first guy I heard way back in junior high school and I was hooked. I’m a huge Basie fan and collect bootleg recordings from the 50’s of that band with Marshal playing lead. Great sound, great time. Jerome was a great influence while he was with the Thad Jones/Mel Lewis big band, especially on soprano. There is a huge list of lead alto players I love. The list is quite extensive and it wouldn’t be right to start to list because I can’t think of all of them. They all have this confidence in their sound, the way they go from one note to the next, in many, many styles, not just traditional big band.

    Some of the charts on the album use the “standard” alto/alto/tenor/tenor/baritone saxophone section, but some use the less-common soprano lead. Any thoughts on soprano vs. alto as lead instruments? Other than paying dues on the horn, are there any other special considerations when you play lead soprano?

    To me? Soprano saxophone requires a hard reed and a slightly open mouthpiece. Mine is an old S80 Selmer E with #3 traditional Vandoren reeds. I need to have the resistance to help me get from one note to the next and hold the pitch and sound I want. I’m not going to change this setup, only the reed. This goes for any playing situation. I most certainly put more air into lead alto playing than I do soprano.

    Although the album seems to feature you primarily as a section player, you do take some nice solos, including one on flute. Are you as comfortable improvising on your doubles as you are on saxophone? I think a lot of doublers (myself included) really learn to improvise on the saxophone, and then discover that the vocabulary and fluency don’t automatically transfer.

    I would suggest learning technical patterns on the other instruments as you would with saxophone. However, my overall objective is to play flute and clarinet with more of a “classical” approach, so I have had to catch up when improvising on those instruments. Listening to great jazz flute and clarinet players as much as I have listened to “classical” players is quite helpful. I have to remember that each of these instruments requires its own discipline, which is why I don’t consider them “doubles.” It just doesn’t work that way for me.

    Any other behind-the-scenes information about the album that you would like to share?

    For this project we started with bass and drums and a scratch lead alto/soprano part. Then, the following week, I sat down and played the parts, which took two six-hour days to play 13 charts playing all five parts on each. Eventually we added soloists, guitar, percussion, and piano.

    What advice would you give to aspiring musicians who want to do the kind of work you do?

    Practice everything, learn to write, arrange, play the piano, enjoy what you do, get into teaching once you feel comfortable in your playing. With the computer age, ProTools or other recording software makes it very easy to record anywhere.

    So, with that comes a responsibility to music. Practicing scales with a metronome, playing long tones with a tuner. The reason is that these recording techniques require us to play along with instruments that are fixed pitched. Record yourself using GarageBand on a Mac or the PC equivalent and it will become apparent. [Ed. note: Audacity is one free, basic recording program for Windows or Linux computers.]

    Play in every situation you possibly can, listen to music. A lot. To anything.

    Do you have any favorite woodwind doubling (or general woodwind-playing) tips?

    One thing I began to realize when studying was that the approach to putting air into these instruments grew to be similar. How I phrased and how I went from one note to the next and playing everything between the notes sort of became the same to me. Obviously embouchure is different but the air thing became the same.

    Get a great mouthpiece/reed combination as soon as you can. Look for a decent flute or maybe a head-joint. Ask around, try out everything.

    As you play keep in mind four things:

    1. When you read music, the second time you see it you are no longer sightreading.
    2. Listen.
    3. Count.
    4. Always look for beat one.

    Thanks, Sal, for the music and for taking some time to share a bit of your experience and expertise!

  • What I learned going back on the academic job market

    In 2009, I finished a doctoral degree in music performance, and landed a job at a small university in a rural area. Like many young academics, I assumed it would be a stepping stone.

    In those early years, I interviewed for a number of other positions, and generally found that they would be lateral moves. Most of the schools interested in hiring me didn’t pay any better, weren’t any better-located, and didn’t offer a better match for my skills and interests. I stayed long enough to earn tenure, receive a couple of promotions, and carve out a role that suited me well. I also married someone with ties to the region. We bought a house and made plans to stay.

    In 2024, the university announced some serious cuts to academic programs as a cost-saving measure. Each degree program was reduced to a series of metrics in a spreadsheet, and sorted by a calculated financial “value.” Music departments don’t fare well under spreadsheet scrutiny, since we do much of our teaching one-on-one or in small groups, and always need more money for scholarships, grand pianos, and travel. My department was cut, and most of the music faculty, including me, were given one terminal year before being laid off.

    I didn’t expect to be back on the job market mid-career, but things worked out surprisingly well. During that terminal year, my workload—and frankly, my motivation—lightened enough that I had time to also teach part-time at a not-too-far-away, much larger, and more reputable university, due to the sudden retirement of one of their faculty. That put me in good position to interview for the full-time job when it was listed. I was offered the job, accepted the offer, and started in fall of 2025.

    I really couldn’t have been more fortunate about how things worked out, but while things were still up in the air I did find myself facing down some scary realities. While I definitely don’t have all the answers, I’m sharing my experience here in hopes it might be helpful to someone else.

    What seems to have helped me was a combination of luck and an understanding of how music professors get hired. The job market is shrinking and shifting; many variables are beyond anyone’s control. But some are not. You can’t control where positions open. You can try to apply where the fit is genuine and make a case for why that fit matters.

    My first concern was whether I would find jobs to apply to at all. The academic music job market is bleak—too many qualified folks, not enough positions, and job descriptions that are frustratingly specific. Even for woodwind openings (my area), some required background I don’t have, like in wind conducting, marching band, or music theory.

    Then there was the question of where. Preference usually isn’t much of a factor in academic job searches; you go where the job offer is. One possibility I did an early-stage interview for was in an extremely expensive city that would have meant downsizing. Another was in a more affordable area, but with weather that would have meant retooling our entire lifestyle. Finding a good fit less than three hours away—and actually landing it—was far more than I could have hoped for.

    There was also the matter of age and rank. While schools aren’t supposed to consider age, it can be an unspoken factor. I have many good teaching years ahead—but not as many as the freshly minted doctorates also applying. (A mentor even suggested shaving my greying beard to look younger.) My rank as a full professor may also have caused concern that I would expect title, salary, or autonomy that some institutions could not accommodate. One job that seemed like a no-brainer fit never progressed to an in-person interview, and the job went to a much younger (excellent and deserving) candidate. I can’t know why, of course, but I have to wonder.

    On the other hand, I had the much-in-demand “college teaching experience” required in so many job listings. Having served on and chaired hiring committees, I’ve seen applicants without relevant teaching experience get dumped straight into the “no” pile. (For that reason, I strongly suggest that graduate students seek out teaching assistantships or part-time adjunct positions, even if unglamorous or inconvenient.)

    Maybe more importantly, I knew how to frame my candidacy better than when I was a new DMA. In those days I leaned heavily into my nerdy academic interests and my high-minded teaching philosophies. This time, I focused on recruitment strategy, experience working with diverse (and sometimes underprepared) student populations, and a track record of collegiality and flexibility. I tried to present myself as a candidate who could help solve practical problems for my future colleagues and department. Artistic excellence matters, but it’s not enough.

    The opportunity to teach part-time at the institution before the full-time search was likely helpful. I built relationships with faculty, and did a lot of driving back and forth to support recruitment events and student performances. I learned the department’s priorities and pressures, and spent those hours on the road thinking about them. Recruitment and growth were central concerns, and I could show that I already had a local recruiting network that aligned with those goals, including former students now teaching in area schools.

    My younger self thought artistic excellence would determine my career trajectory, and that tenure would secure it. Mid-career me sees things differently. Tenure is not immunity from institutional change.

    I can’t claim to know exactly why I was hired at the new job. Hiring can be kind of a black box. But I do know that I approached the process with a clearer sense of institutional realities, and that I tried to make a case for how I could be useful within them. In a hiring landscape that can feel opaque, that was something I could control.

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